The #Media4Europe Conference covers several policy and media infrastructure projects. These initiatives focus on fostering a healthy digital ecosystem, notably upskilling media professionals and embracing AI and Data automation in NEWS Media. As a part of rebalancing the market from GAFA gatekeepers, media competitiveness serves democracy and content disinformation strategy. In line with media sector crises and the EU priorities, Europe’s MediaLab (Fondation EURACTIV) is working on them with different consortia, preparing larger future NEWS programmes

The Content Sharing Study analyses the feasibility of a European online platform for quality news. The Consortium is led by IDATE DigiWorld and includes experts in law, cross-border media and advertising data. 

The strategy study on the media dataspaces will kick-off in October 2021 on behalf of the DG CONNECT. Consortium partners also include PwC (EU Service), University of Leuven and Carsa. Both strategy studies now shed light on funding calls for content and data sharing platforms. 

Media innovations will take center stage during the Media4Europe conference with Stars4Media that supports upskilling of media professionals from 76 media through cross-border projects on media innovation. Stars4Media was a pilot project voted by the European parliament, now implemented by Vrije Universiteit Brussel (VUB), Europe’s MediaLab (Fondation EURACTIV), the European Federation of Journalists (EFJ) and the World Association of News Publishers (WAN-IFRA).

Under the NEWS initiative of the EU’s media and democracy Actional Plan (MAAP) expect further focus on business and newsroom transformation. Make sure not to miss discussion converging both media and policy trends!